Comments on: Writing SEO Copy is different http://dangerous-thinking.com/2008/03/31/writing-seo-copy-is-different/ David Rosam on SEO copywriting, Ethical SEO and Marketing Wed, 09 Sep 2009 19:32:51 -0400 http://wordpress.org/?v=abc hourly 1 By: Dangerous Thinking » An interesting view on an earlier post http://dangerous-thinking.com/2008/03/31/writing-seo-copy-is-different/comment-page-1/#comment-1164 Dangerous Thinking » An interesting view on an earlier post Mon, 28 Apr 2008 17:04:35 +0000 http://dangerous-thinking.com/2008/03/31/writing-seo-copy-is-different/#comment-1164 [...] Twitter pal and SEO Copywriter A Charlotte Riley took up my post Writing SEO Copy is Different and ran with it. Her views on writing for the Web are worth quoting, alone: Traditional media uses [...] [...] Twitter pal and SEO Copywriter A Charlotte Riley took up my post Writing SEO Copy is Different and ran with it. Her views on writing for the Web are worth quoting, alone: Traditional media uses [...]

]]> By: Charlotte http://dangerous-thinking.com/2008/03/31/writing-seo-copy-is-different/comment-page-1/#comment-1163 Charlotte Sun, 27 Apr 2008 14:50:04 +0000 http://dangerous-thinking.com/2008/03/31/writing-seo-copy-is-different/#comment-1163 Hi David, Good points! I agree that sometimes the clients can be too close to the advertising message they are trying to broadcast. It can make it difficult to take a step back, and instead flip it around to approach it from a "this is what people want" viewpoint. But, in the end, if you deliver the content/information site visitors are looking for, it's a more memorable experience. Writing great SEO copy is very much its own discipline, as not only are there keyword phrases to consider, but let's toss in brand voice, keep in mind how people read on the Web, and make it compelling to boot. Not always easy, but thoroughly rewarding when the result is a better user experience. Hi David,

Good points! I agree that sometimes the clients can be too close to the advertising message they are trying to broadcast. It can make it difficult to take a step back, and instead flip it around to approach it from a “this is what people want” viewpoint. But, in the end, if you deliver the content/information site visitors are looking for, it’s a more memorable experience.

Writing great SEO copy is very much its own discipline, as not only are there keyword phrases to consider, but let’s toss in brand voice, keep in mind how people read on the Web, and make it compelling to boot. Not always easy, but thoroughly rewarding when the result is a better user experience.

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